Apple’s holiday commercial may leave you weeping over an iPad: Tuesday Wake-Up Call

By November 26, 2019Advertising

Just briefly: 
Allbirds vs. Amazon:
Allbirds, the shoe brand, is calling out “for copying a pair of its $95 sneakers made from fine merino wool and selling them for one-third the price,” Bloomberg News reports, with contributions from Ad Age.

Merger alert: Charles Schwab is set to buy TD Ameritrade for about $26 billion; Bloomberg News calls it “a deal that will reshape the retail brokerage business.”

At the movies: “Netflix has signed a lease to keep New York City’s iconic Paris Theater open, and will use the space to play some of its most prestigious films,” The Verge reports.  

Ryan Reynolds (again): “Actor Ryan Reynolds is diversifying his portfolio with the purchase of an ownership stake in mobile wireless provider Mint Mobile,” CNN reports. Reynolds already has an ownership stake in Aviation Gin and appears in funny commercials for the brand.

Take 2: “Facebook is once again offering a market research app, but this one appears to avoid some of the privacy concerns from before,” Engadget reports

Ad of the day: When a British Columbia newspaper published an ad for a local Christmas parade, a typo crept into the copy. The ad in the Comox Valley Record offered “pictures with Satan” as one of the event’s attractions. (The New York Post dubbed it “the typo from hell.”) The error got plenty of attention, and the paper apologized. But hopefully turnout will be good? 

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